The topic of email newsletters keeps showing up on my radar. Maybe it's that I'm tuned to it because I spent the last three months on a deep-dive into email newsletters with some smart and dedicated …
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Is buying an email list a good idea?
No. Buying an email list is never a good idea. Want more? Following is a more in-depth explanation of why buying (or renting) an email list is never a good idea. Why you shouldn't buy an email …
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NEWSFLASH: In digital advertising, less really is more
According to today's Wall Street Journal, digital publishers are waking up to the undeniable reality that digital display advertising is a train wreck, causing grief for users and bringing little to …
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The death of old media creates opportunity for new growth
For at least 12 years, a forest fire has been raging in the local news space. Business models have evaporated. Casual readers and paying customers alike have moved on. And journalists have wondered …
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Subcompact Publishing
Craig Mod does a much better job than I did a few posts back in articulating what is so special and revolutionary about Marco Arment's The Magazine, which Mod cites as an exemplar of what he dubs …
Mobile surges for online purchases, but Android is slipping. Why?
Horace Dediu has some interesting data today on the growth of mobile as a percentage of Black Friday online purchases. This year, mobile accounted for nearly one-quarter of all purchases. Use that …
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