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Latest from the Windsor Digital blog
Thoughts and tactics to help create your digital strategy, including building outstanding and relevant content, anticipating user intent, creating useful and welcome email newsletters, and optimizing all content for findability through SEO and deep keyword research.
Engaging news, delivered regularly
The topic of email newsletters keeps showing up on my radar. Maybe it’s that I’m tuned to it because I spent the last three…
Is buying an email list a good idea?
For your email list to have any value, the people on that list need to have given you their permission directly. You’re entering into a trusted relationship: they say it’s okay to contact them, with the understanding that you’ll be sending something interesting, relevant or valuable.
NEWSFLASH: In digital advertising, less really is more
According to today’s Wall Street Journal, digital publishers are waking up to the undeniable reality that digital display advertising is a train wreck, causing…
Continue Reading NEWSFLASH: In digital advertising, less really is more